Why Photos Matter When Selling Your Home
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How to Prepare Your Home for Stunning Listing Photos
Bad listing photos can cost you thousands of dollars when selling your home. Buyers make split-second decisions when scrolling through listings, and if your home doesn't stand out, they’ll move on to the next one. Poor-quality photos mean fewer buyers, less demand, and ultimately, a lower sale price.
In this post, I’ll show you how to prepare your home for stunning listing photos that attract buyers, create demand, and help you sell for top dollar.
Why Listing Photos Matter
Your home only gets one chance to make a first impression, and in today’s market, that first impression happens online. Buyers are browsing listings on their phones and computers, deciding in seconds whether they want to see a property in person.
Good listing photos increase exposure, which drives demand, leading to more competition and a higher selling price. Professional photos make a difference, but preparation is key to making those photos look their best.
How to Prepare Your Home for Listing Photos
Before the photographer arrives, follow these steps to ensure your home is showcased in the best possible light.
1. Maximize Lighting
- Turn on all lights, including lamps, to brighten up the space.
- Open blinds and clean windows to let in natural light.
- Replace any burnt-out bulbs to ensure even lighting throughout the home.
2. Deep Clean Every Room
- Clean floors, baseboards, countertops, and all surfaces.
- Wipe down mirrors, glass doors, and windows to remove smudges.
- Ensure ceiling fans are free of dust.
3. Declutter and Depersonalize
- Remove personal items, including family photos and artwork.
- Hide pet toys, kids' toys, TV remotes, and excess décor.
- Conceal cords and electronics to keep spaces looking clean.
4. Focus on Kitchens and Bathrooms
Kitchens and bathrooms are major selling points, so they need to look their best.
Kitchen:
- Clear countertops of small appliances, dishes, and clutter.
- Remove magnets, notes, and personal items from the fridge.
- Hide trash cans and rugs to create a clean and spacious look.
Bathrooms:
- Remove daily-use towels; replace them with fresh, neatly folded ones.
- Close toilet seats and clean all glass surfaces.
- Minimize items in the shower—keep only a couple of bottles neatly arranged.
5. Arrange Furniture Thoughtfully
- Remove excess furniture to make rooms feel more spacious.
- Keep nightstands, coffee tables, and shelves free of clutter.
- Store extra items neatly in the garage, keeping the space organized.
6. Secure Valuables
- Remove jewelry, watches, and personal valuables from nightstands.
- Store medications in a safe and secure place.
- Ensure firearms are locked away and out of sight.
Exterior Preparation: Enhancing Curb Appeal
The outside of your home is just as important as the inside. Here’s how to prepare:
- Remove cars from the driveway and street for a clean front view.
- Move trash cans out of sight.
- Blow leaves and debris off the driveway and patios.
- Trim bushes, mow the lawn, and tidy up landscaping.
- Clean outdoor furniture and remove covers.
Pool Area:
- Remove pool cleaning equipment before photos.
- Ensure the water is clean and sparkling.
Additional Tips for Professional Listing Photos
1. Schedule Photos at the Best Time of Day
Photos should be taken between 12:00 PM and 2:30 PM for optimal natural lighting. Avoid early morning or late evening unless you're also getting twilight shots.
2. Turn Off All Ceiling Fans
Ceiling fans create an unwanted blur in listing photos. Keep them turned off for the shoot.
3. Keep TVs Off
Photographers can edit images onto screens later, so it’s best to keep TVs off during the shoot.
4. Prepare for 3D Tours
Unlike traditional photos, 3D tours capture every angle, making it difficult to move items out of the frame. Make sure everything is photo-ready before the photographer arrives.
Watch the Full Video for More Tips
For a complete breakdown of how to prepare your home for listing photos, watch the full video below:
Final Thoughts
Preparing your home for listing photos is one of the most important steps in the selling process. A well-presented home attracts more buyers, generates higher demand, and ultimately sells for a better price.
By following these simple steps, you’ll ensure your home stands out in online listings, making a great first impression on potential buyers.
If you need professional guidance in selling your home, feel free to reach out. And if you’re buying and selling at the same time, check out this video for tips on managing both transactions smoothly.